Gift cards withinTRY SWISS personalized programs for your facility and business as a whole

per month since 650 euros

GIFT PROGRAMS for your customers

Name: GIFT PROGRAMS for your customers
SKU: 364115376135191

SKU: 364115376135191

€650.00

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Why your business needs branded gift cards

As before, in 2020 it is also very important to be recognizable and special. Competition in all industries is growing, the market is harsh, so you are forced to follow the trends and stand out in order to survive and be successful in your business. Consumers like to wear branded items, whether it's for wardrobe or something else. If you look, act and communicate with your customers the same as your competitors, you will be quickly forgotten. All this also applies when it comes to cards issued by your company.

By now you have probably become aware of all the advantages that business cards, gift and loyalty cards bring to your business. Better sales, greater recognition, greater returns from customers right at your place. However, when creating your cards, don't stick to the standard design that everyone else is using. Try to come up with something different, something unique to you. Here are some reasons why it is important that your gift cards are creative, special and different.
Your business is unique

There are 7.8 billion people on the planet. It sounds incredible, but each of us is unique. There never was, never was, and never will be someone like You. As your business is an extension of you, it cannot be the same as any other business. Simply, it is natural that we all differ, including our businesses. So why would you try to imitate someone else? Especially considering that way you'll always just be a pale copy of the business you're trying to copy.

However, this does not mean that you should not learn from others' examples, listen to advice, read and educate yourself about how others succeeded and what they did. It's all very useful, but always stay true to yourself and your brand. Transfer this way of thinking to your gift cards. Brand them the right way. Put your logo on them and the colors of your business, the industry you are in, etc. Ask yourself, what is it that sets your business apart from others on the market? There are too many monotonous, same or similar gift cards in the offer. Be different.

Gift program is great for promotion and attracting new customers

Advertisements are expensive, so it's important to be creative in your marketing and take advantage of all the opportunities that come your way. In addition to advertising in the digital world through Google and social networks, you can also promote your business physically - through your cards. Branded gift cards kill two birds with one stone - they're great as advertising for your brand and great for attracting new customers. So take advantage of the marketing power of gift programs and add them to your advertising arsenal.

You can advertise your business through gift cards in a simple way, by giving away your gift cards. Be the first to give your card to someone as a gift. Besides being a nice gesture, it is also perfect for business development. Chances are high that the person will come to you to spend the money you gave them, spend more than what they received as a gift and recommend you to their friends. Word of mouth is still the best you can ask for, so the investment in this strategy is negligible compared to the benefits you get.

Brand them for all occasions

Even when you succeed in making your cards unique and recognizable in the market, you have to change and adapt them depending on the season, holidays, etc. You cannot sell the same gift cards throughout the year. Variety is the spice of life, and people like when something changes and when they can buy something new and different for themselves or for someone as a gift. Design original gift cards for every season. Always be equipped with birthday gift cards of different designs. Design card layouts for holidays, New Years, Christmas, etc. In this way, you will always be current and in trend. However, pay attention to start the production on time for each new design, so as not to be late with their sale.
After you've invested the time to create and craft your gift cards, you don't want people to just pass them by with no intention of buying them. Therefore, it is important that the design catches the eye. Different types of press can help a lot. Embossed elements add a touch of elegance. Original fonts and various colors. Cute and funny messages. Good build quality. All this affects the productivity of your gift cards.

Finally, don't forget to display them in a visible place. Ideally, they should be placed near the cash register, so that customers can spot them more easily. You can also set up a card stand somewhere within the facility. It is important that they stand out clearly and be as noticeable as possible. Of course, you shouldn't overdo it either, so it's best to maintain a balance and pay attention to them in moderation.

Making a strong first impression
Like business cards, gift cards are very often the first thing your potential customers encounter. They received a gift from a dear friend in the form of your gift card, and they had never heard of you before. In that case, this gift card will have a difficult task on its back. The task will be to convey a strong first impression of your business to a person who does not know about you. Subconsciously, this person will build a complete picture of you within seconds of receiving your gift card. So pay attention to it being of good quality, beautifully designed, branded and conveying the message you want to convey in the best way.

Gift cards are very common nowadays. There is almost no company that does not take advantage of gift cards. The availability and reasonable cost of production make them one of the most popular forms of marketing and expansion of the customer base. Take advantage of all they offer, brand them, stand out and embrace new business wins.